Communication and Social Change
Media & Comms
A course by
University of Auckland
Develop the communication skills you need to effectively promote positive social change through the Communication and Social Change major at the University of Auckland.
In-person study
Face-to-face learning in a physical classroom setting
City Campus, Auckland
It will take a total of 3 years
Core skills this course teaches
Critical analysis of social change communication
Develop the ability to critically analyse social change strategies and campaigns.
Impactful writing and expression
Gain strong skills in writing and expressing ideas clearly for various audiences and platforms.
Agile use of communication tools
Build proficiency in using a range of communication tools and multimedia techniques.
What You're Signing Up For
The Communication and Social Change major equips students with the concepts, strategies, and practical tools for understanding and practising social change communication. Covering topics from climate change to social justice campaigns, it emphasizes both theory and the hands-on design of effective messages across diverse platforms, including art, film, and social media. Students engage in assessments like manifesto creation, campaign analysis, and building creative portfolios that focus on current global issues.
Course Content
- Social change and development
- Social change activism
- Effectiveness of social change platforms (art, film, social media)
- Climate change communication
- Campaigns for gender equality
- Indigenous rights communication
- Poverty alleviation campaigns
- Social change communication theory
- Progressive social messaging
What you need to know first
University entrance
What sort of industry will this job lead to
Media
Nonprofit
Government
Community Organisations
Future employment opportunities might be
Media writing and production
Communications roles in charity, nonprofit, and community organisations
Advocacy and strategic communication in government and policy