Bachelor of Design + Digital Media
Design
A course by
Whitecliffe College
A comprehensive programme designed to equip students with the essential skills and knowledge to thrive in the dynamic fields of design and digital media, combining theoretical and practical learning.
In-person study
Face-to-face learning in a physical classroom setting
Available in 2 locations
It will take a total of 3 years
Core skills this course teaches
Apply creative curiosity and design business awareness
Use creative approaches, design business knowledge, and emerging design technologies to positively impact design-related industries.
Understand design innovation in business environments
Demonstrate understanding of the role of innovation, contemporary concepts, and design technologies in entrepreneurial and commercial settings.
Create culturally relevant design outputs
Produce design work informed by cultural perspectives, including Aotearoa New Zealand.
What You're Signing Up For
This degree develops graduates with a strong foundation in design innovation, criticality, creativity, and connectedness. Students study interactive and motion design, UX/UI, web and app development, hybrid/extended reality, entrepreneurship, human-centred and graphic design, and emerging technologies. The curriculum emphasizes sustainable, innovative, and culturally-grounded design thinking, preparing graduates for creative industry employment or entrepreneurship.
Course Content
- Interactive Design
- Motion Design
- Design Thinking
- UX and UI
- Web and App Development
- Hybrid Reality
- Emerging and Future Design Technologies
- Entrepreneurship
- Human-Centered Design
- Graphic Design
- Professional Communication
- Stakeholder Collaboration
- Community Projects
- Live Briefs
- Industry Internships
What you need to know first
University Entrance: NCEA Level 3; 14 credits each in three approved subjects and UE Literacy (NCEA Level 2 or above; 10 credits with 5 credits each in reading and writing) and UE Numeracy (NCEA Level 1 or above; 10 credits)
A relevant qualification at Level 3 on the NZQF or above and the equivalent of UE Literacy and Numeracy
New Zealand Certificate in Digital Media (Level 4) or New Zealand Certificate in Arts and Design (Level 4)
A New Zealand or overseas qualification assessed to be equivalent to the above by the Head of School
Passes in other certificate/diploma qualifications or courses as considered appropriate by the Head of Programme.
Applicants who do not meet the above criteria may be eligible for admission with the approval of the Head of Programme.
What sort of industry will this job lead to
Design
Digital Media
Creative Industries
Future employment opportunities might be
Creative Director
Digital Designer
UX/UI Designer
Graphic Designer (Digital Agency)