Master of Creative Enterprise and Innovation
Business & Management
A course by
Whitecliffe College
A transdisciplinary Master's programme focusing on creative enterprise, innovation, and leadership. It prepares graduates to be leaders and innovators in business, social, and community contexts by applying creative and design thinking for entrepreneurship and organisational change.
Blended study
This is a mix of online learning & face-to-face sessions
Auckland City Symonds Street Campus, Auckland
It will take a total of 18 months
Core skills this course teaches
Develop innovative leadership and communication skills
Demonstrate an agile mindset, strong communication, and leadership through storytelling and creative expression.
Apply critical thinking to design innovation
Discern and analyse social, cultural, environmental, and economic impacts of innovation in business and design contexts.
Create creative, non-linear solutions
Design and deliver innovative, non-linear solutions to a range of design and enterprise challenges.
What You're Signing Up For
The Master of Creative Enterprise and Innovation at Whitecliffe College is a non-discipline-specific programme melding academic learning, problem-solving, design thinking, and system-minded human-centred design. The programme is designed to foster student curiosity, resilience, and innovative capability, developing both leadership and entrepreneurial skills applicable to a wide range of business, social, and community ventures. Learning is practical, hands-on, and integrated, supporting students toward launching minimum viable products and building sustainable business models or innovative leadership roles within organisations.
Course Content
- Entrepreneurial and intrapreneurial characteristics development
- Non-linear problem solving and creative thinking
- Building resilience and risk tolerance
- Hands-on, applied innovation projects
- Opportunity recognition in various industries
- Development of Minimum Viable Product (MVP)
- Approaching investors and market-readiness
- Leadership and communication skills
- Critical analysis of social, cultural, environmental and economic impacts
- Goal setting and project monitoring
What you need to know first
Bachelor’s Degree with a B average in the final year, or a Bachelor Honours Degree or Postgraduate Diploma
What sort of industry will this job lead to
Business and Management
Entrepreneurship
Design Innovation
Leadership
Future employment opportunities might be
Entrepreneur
Enterprise creator